Tweet
Study by Anzu and Happydemics underscores the power of non-disruptive in-game advertising to boost bottom-of-funnel metrics March 26, 2024 — Anzu, the world’s most advanced intrinsic in-game advertising platform, and advertising performance measurement expert company, Happydemics, today released findings highlighting the strong performance of intrinsic in-game ads in driving purchase consideration. Unveiled at IAB PlayFronts […]
The post Intrinsic In-Game Ads Drive Stronger Purchase Power Than Display, Video, and CTV, New Research Reveals appeared first on 4A's.
Read more of this post..
If you would like help Sober Group to assist you with advertising, marketing, website development, call center, sponsorships or placement in our free classifieds, visit our Services page at https://sobergroup.com/services
The post Intrinsic In-Game Ads Drive Stronger Purchase Power Than Display, Video, and CTV, New Research Reveals appeared first on 4A's.
Read more of this post..
If you would like help Sober Group to assist you with advertising, marketing, website development, call center, sponsorships or placement in our free classifieds, visit our Services page at https://sobergroup.com/services