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Nielsen & Innovid Collaborate to Provide Seamless Workflow & Holistic View of the Cross-Media Ads Universe
Nielsen & Innovid Collaborate to Provide Seamless Workflow & Holistic View of the Cross-Media Ads Universe
Integration Would Bring Together Innovid’s Ad Serving Infrastructure with Nielsen ONE to Simplify & Improve Ad Measurement NEW YORK, Aug. 6, 2024 – Nielsen, a global leader in audience measurement, data, and analytics, and Innovid (NYSE:CTV), an independent advertising platform for the delivery, personalization, and measurement of converged TV across linear, CTV, and digital, today […]
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