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In Q1 2024, 4A’s members participated in a Compensation Methodology study. 4A’s members were surveyed on the eight most common in-use agency compensation models on project-based and AOR/Retainer-based engagements. The goal was to understand the most prevalent compensation methodologies across various agency types and sizes within the advertising industry. Paired with the 4A’s/ANA paper, ‘Decoding […]
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If you would like help Sober Group to assist you with advertising, marketing, website development, call center, sponsorships or placement in our free classifieds, visit our Services page at https://sobergroup.com/services
The post 2024 Compensation Methodologies appeared first on 4A's.
Read more of this post..
If you would like help Sober Group to assist you with advertising, marketing, website development, call center, sponsorships or placement in our free classifieds, visit our Services page at https://sobergroup.com/services