https://forums.sobergroup.com/ Marketing with Sober Group's diverse channels, such as video, print, and podcasts, can provide a multifaceted approach to reaching different audience segments. Specifically, radio, which has evolved into podcast format, remains an effective marketing medium in today's fast-paced digital environment.

Radio, whether in its traditional form or as podcasts, provides a distinctive means of connecting with audiences by providing a more intimate and personal experience. In addition, this medium enables the development of solid relationships between the audience and the brand, as listeners tend to develop a sense of loyalty and trust for the presenter or show.]]> en Fri, 10 Apr 2026 09:09:27 GMT vBulletin 60 https://forums.sobergroup.com/images/misc/rss.png https://forums.sobergroup.com/ https://forums.sobergroup.com/forum/services/marketing/17687-your-owned-content-is-losing-to-a-stranger’s-reddit-comment-via-sejournal-duaneforrester Fri, 10 Apr 2026 01:56:13 GMT AI recommendations increasingly rely on Reddit and community signals, reshaping how brands earn visibility, trust, and influence in the AI-driven...
The post Your Owned Content Is Losing To A Stranger’s Reddit Comment appeared first on Search Engine Journal.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17687-your-owned-content-is-losing-to-a-stranger’s-reddit-comment-via-sejournal-duaneforrester https://forums.sobergroup.com/forum/services/marketing/17686-don’t-go-chasing-ai-yet-a-framework-for-prioritizing-seo-vs-ai-search-via-sejournal-hethr_campbell Fri, 10 Apr 2026 01:56:13 GMT Discover the essential questions to consider before investing in AI visibility over traditional SEO in our informative webinar. The post Don’t Go...
The post Don’t Go Chasing AI Yet: A Framework for Prioritizing SEO vs. AI Search appeared first on Search Engine Journal.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17686-don’t-go-chasing-ai-yet-a-framework-for-prioritizing-seo-vs-ai-search-via-sejournal-hethr_campbell https://forums.sobergroup.com/forum/services/marketing/17680-canva-expands-into-marketing-automation-with-new-acquisitions Thu, 09 Apr 2026 16:00:04 GMT With Simtheory and Ortto, Canva is moving beyond design into AI-driven workflows, campaign execution and customer data. The post Canva expands...

With Simtheory and Ortto, Canva is moving beyond design into AI-driven workflows, campaign execution and customer data.

The post Canva expands into marketing automation with new acquisitions appeared first on MarTech.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17680-canva-expands-into-marketing-automation-with-new-acquisitions https://forums.sobergroup.com/forum/services/marketing/17672-openai-meta-bytedance-lead-ai-bot-traffic-in-publishing-via-sejournal-mattgsouthern Thu, 09 Apr 2026 13:14:20 GMT Akamai breaks down which AI bots are hitting publishing, who operates them, and why fetcher bots may pose a more immediate risk. The post OpenAI,...
The post OpenAI, Meta, ByteDance Lead AI Bot Traffic In Publishing appeared first on Search Engine Journal.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17672-openai-meta-bytedance-lead-ai-bot-traffic-in-publishing-via-sejournal-mattgsouthern https://forums.sobergroup.com/forum/services/marketing/17671-breaking-content-seo-silos-to-build-entity-authority-in-ai-search Thu, 09 Apr 2026 13:14:20 GMT Discover the importance of AI search in modern marketing. Learn how to close the gap between content and SEO teams for success. The post Breaking...
The post Breaking Content & SEO Silos To Build Entity Authority in AI Search appeared first on Search Engine Journal.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17671-breaking-content-seo-silos-to-build-entity-authority-in-ai-search https://forums.sobergroup.com/forum/services/marketing/17670-google’s-ceo-predicts-search-will-become-an-ai-agent-manager-via-sejournal-martinibuster Thu, 09 Apr 2026 13:14:20 GMT
The post Google’s CEO Predicts Search Will Become An AI Agent Manager appeared first on Search Engine Journal.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17670-google’s-ceo-predicts-search-will-become-an-ai-agent-manager-via-sejournal-martinibuster https://forums.sobergroup.com/forum/services/marketing/17669-why-your-new-seo-vendor-can’t-build-on-a-broken-foundation-via-sejournal-taylordanrw Thu, 09 Apr 2026 13:14:20 GMT Why inherited technical debt, content quality, and link history limit early SEO gains despite new expertise. The post Why Your New SEO Vendor...
The post Why Your New SEO Vendor Can’t Build on a Broken Foundation appeared first on Search Engine Journal.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17669-why-your-new-seo-vendor-can’t-build-on-a-broken-foundation-via-sejournal-taylordanrw https://forums.sobergroup.com/forum/services/marketing/17668-ads-and-ai-leveraging-ai-creative-in-2026 Thu, 09 Apr 2026 13:14:20 GMT Are your competitors producing more creative than you can match because they've figured out how to use AI to do it at scale? Are you still waiting weeks for a UGC creator to deliver one video, then repeating that cycle for every new ad variation you want to test? In this article, you'll discover why […]

The post Ads and AI: Leveraging AI Creative in 2026 appeared first on Social Media Examiner.



More...]]> Marketing SoberLife14 https://forums.sobergroup.com/forum/services/marketing/17668-ads-and-ai-leveraging-ai-creative-in-2026 https://forums.sobergroup.com/forum/services/marketing/17665-the-post-purchase-moment-where-loyalty-is-won-or-lost Thu, 09 Apr 2026 13:00:04 GMT The email you send after checkout can either reinforce trust or leave customers questioning their decision. The post The post-purchase moment...

The email you send after checkout can either reinforce trust or leave customers questioning their decision.

The post The post-purchase moment where loyalty is won or lost appeared first on MarTech.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17665-the-post-purchase-moment-where-loyalty-is-won-or-lost https://forums.sobergroup.com/forum/services/marketing/17664-how-to-make-ai-work-with-context-instead-of-prompts Thu, 09 Apr 2026 13:00:04 GMT

AI struggles in enterprises not because of prompts, but because it lacks context. Here's how to build systems that fix that.

The post How to make AI work with context instead of prompts appeared first on MarTech.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17664-how-to-make-ai-work-with-context-instead-of-prompts https://forums.sobergroup.com/forum/services/marketing/17656-geo-was-invented-on-sand-hill-road Thu, 09 Apr 2026 01:00:04 GMT Behind the GEO trend is a familiar cycle: new acronym, same tactics, and a market built on fear of falling behind. The post GEO Was Invented On...
The post GEO Was Invented On Sand Hill Road appeared first on Search Engine Journal.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17656-geo-was-invented-on-sand-hill-road https://forums.sobergroup.com/forum/services/marketing/17655-google-confirms-march-2026-core-update-is-complete-via-sejournal-mattgsouthern Thu, 09 Apr 2026 01:00:04 GMT
The post Google Confirms March 2026 Core Update Is Complete appeared first on Search Engine Journal.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17655-google-confirms-march-2026-core-update-is-complete-via-sejournal-mattgsouthern https://forums.sobergroup.com/forum/services/marketing/17649-hubspot-rebrands-its-flagship-conference Wed, 08 Apr 2026 16:37:02 GMT After declaring the inbound strategy dead last year, HubSpot renamed its annual conference to something much less limiting. The post HubSpot...

After declaring the inbound strategy dead last year, HubSpot renamed its annual conference to something much less limiting.

The post HubSpot rebrands its flagship conference appeared first on MarTech.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17649-hubspot-rebrands-its-flagship-conference https://forums.sobergroup.com/forum/services/marketing/17648-is-adobe-bringing-ai-driven-automation-to-marketo Wed, 08 Apr 2026 14:18:35 GMT A rumored MCP server would let marketers run campaigns in Marketo using simple prompts instead of manual workflows The post Is Adobe bringing...

A rumored MCP server would let marketers run campaigns in Marketo using simple prompts instead of manual workflows

The post Is Adobe bringing AI-driven automation to Marketo? appeared first on MarTech.



More...]]> Marketing Tech Squirrel https://forums.sobergroup.com/forum/services/marketing/17648-is-adobe-bringing-ai-driven-automation-to-marketo https://forums.sobergroup.com/forum/services/marketing/17647-most-messaging-problems-start-with-the-wrong-audience Wed, 08 Apr 2026 13:00:04 GMT Manage your message and turn chaos into clarity by identifying your primary audience and aligning your content, UX and calls to action. The post...

Manage your message and turn chaos into clarity by identifying your primary audience and aligning your content, UX and calls to action.

The post Most messaging problems start with the wrong audience appeared first on MarTech.



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